BUSINESS-12 · Undergraduate · ENGLISH · PLANNED
Study an original business case, compare options, make a decision and defend implementation.
Study time is an initial activity estimate, excluding extra reading, revision and extended laboratory or project work. Videos and question bodies have not been produced by adding this outline.
Complete these courses or demonstrate equivalent knowledge. These are recommended prerequisites, not enforced enrolment locks.
YouTube playlist: ARK Business Administration · BBA/MBA | Entrepreneurship, Innovation and Small Business
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Sign in to save this learning pathPractical outcome: Test a fictional customer problem with an ethical discovery plan.
Explain opportunity recognition using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Explain problem interviews using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Explain value propositions using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Explain market sizing using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Use the first concepts from this section. Test a fictional customer problem with an ethical discovery plan. Produce a labelled diagram, trace or calculation; explain each step and check one changed input.
3–6 questions on the preceding first-half concepts only: recall, visual interpretation, application and one plausible misconception. Explain each answer after submission.
Explain competitor mapping using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Explain business-model canvases using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Explain assumption tests using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Explain minimum viable products using a visual and one worked real-world example. Context: Test a fictional customer problem with an ethical discovery plan. End with a prediction or check-for-understanding.
Test a fictional customer problem with an ethical discovery plan. Work without the example, compare two cases, record assumptions and limitations, then self-review correctness, reasoning and clarity.
6–12 questions covering Opportunity recognition, Problem interviews, Value propositions and the remaining section concepts, with cumulative retrieval from earlier sections. Include a new transfer problem; 70% unlocks progression.
Practical outcome: Build a practical launch dossier for a hypothetical venture.
Explain founding teams using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Explain ownership choices using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Explain startup costs using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Explain unit economics using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Use the first concepts from this section. Build a practical launch dossier for a hypothetical venture. Produce a labelled diagram, trace or calculation; explain each step and check one changed input.
3–6 questions on the preceding first-half concepts only: recall, visual interpretation, application and one plausible misconception. Explain each answer after submission.
Explain cash runway using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Explain funding options using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Explain go-to-market plans using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Explain launch risks using a visual and one worked real-world example. Context: Build a practical launch dossier for a hypothetical venture. End with a prediction or check-for-understanding.
Build a practical launch dossier for a hypothetical venture. Work without the example, compare two cases, record assumptions and limitations, then self-review correctness, reasoning and clarity.
6–12 questions covering Founding teams, Ownership choices, Startup costs and the remaining section concepts, with cumulative retrieval from earlier sections. Include a new transfer problem; 70% unlocks progression.
Practical outcome: Assess growth options for a fictional small business.
Explain product-market fit evidence using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Explain process standardisation using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Explain hiring for growth using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Explain franchising concepts using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Use the first concepts from this section. Assess growth options for a fictional small business. Produce a labelled diagram, trace or calculation; explain each step and check one changed input.
3–6 questions on the preceding first-half concepts only: recall, visual interpretation, application and one plausible misconception. Explain each answer after submission.
Explain partnerships using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Explain family-business succession using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Explain failure analysis using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Explain entrepreneurial ethics using a visual and one worked real-world example. Context: Assess growth options for a fictional small business. End with a prediction or check-for-understanding.
Assess growth options for a fictional small business. Work without the example, compare two cases, record assumptions and limitations, then self-review correctness, reasoning and clarity.
6–12 questions covering Product-market fit evidence, Process standardisation, Hiring for growth and the remaining section concepts, with cumulative retrieval from earlier sections. Include a new transfer problem; 70% unlocks progression.
Combine all three sections: Assess growth options for a fictional small business. Submit an original worked artifact, evidence or tests, assumptions and a reflection. Rubric: correctness, method, practical usefulness, reproducibility and communication. Self-reviewed, not certified.
6–12 balanced questions sampling every section of Entrepreneurship, Innovation and Small Business, including interpretation, calculation or reasoning, a misconception and a new application. Passing is 70%; review errors before retrying.
Case discussions, business plans, management simulations and original consulting projects. Guided work leads to an independent attempt, with a diagram, explanation, trace, calculation or tested artifact. Question bodies are generated when opened in your private learning path. Programming submissions are stored as text; the platform does not execute submitted code.
Use original or appropriately licensed datasets. Practical science activities use models or supplied data unless a qualified supervisor has reviewed a physical experiment.
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